Suit up, Ted!

A lot of my friends unfamiliar with tech ask me what I do at work and I usually respond with the classic P.L.E.A.S.E  (Provide Legal Exculpation And Sign Everything) response from How I Met Your Mother’s own, Barney Stinson. After a chuckle, they say something like, “Okay, really what do you do?” The answer I give is that I solve business problems. Pretty cliché, but true.

The projects I work on vary, but are mainly related to product development, go to market strategy and digital reinvention. I helped to develop offerings for a $600 billion market that could drastically improve the way the world views an emerging market. It went like this.

First, we started to size the market – an extremely difficult task with constant fluctuations. Once we had a fair representation of the market we were targeting, we thought through the areas we could become a major player. We brought in subject matter experts, technologists and leveraged similar offerings. We were able to implement some important proprietary technology to ensure some key features were met.

On top of my normal project work, I am building a FinTech Incubator. It started with IBM Tech Talks – a collaborative discussion based forum connecting IBMers with innovators throughout the NYC startup ecosystem. We then came up with the idea to engage VC’s and incubators like TechStars to help us partner and onboard startups that have differentiated technology to create value driven offerings for Financial Services clients. I have been meeting tons of inspiring people with great ideas. As well as searching for interesting companies, we’re strategizing the program elements. I can’t wait to share the first batch of incubees.

Finally, I frequent the local kitchen where I fetch my gourmet hand-crafted lunch sandwiches. Typically, I feast between the hours of, but not limited to, 12-1PM. Mmm tasty.

So, if you discount everything I do at work, I basically have the same job as Barney Stinson. Next time someone asks me, “What do you do at work?” I am going to respond with P.L.E.A.S.E.

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