Here is a link to an article that made me want to kick myself. I recently proposed an app idea to a friend in which I wireframed the design and basic function of an app that would curb social media usage. I figured it would be pretty simple to loop in data from the background of user’s phone battery and screen time. From there, I wanted to create an adviser that would access said data and then make a recommendation based on what applications were consuming the phones battery and screen time. I still think it is really easy to do.
It would be quick turnaround. Maybe two weeks after downloading the app and allowing it to monitor ones background, the adviser would send a push notification telling the user that he/she has been on App-of-choice and maybe they should take a break.
Unfortunately, my friend didn’t want to learn iOS and help a brotha out. It’s okay.
I wasn’t upset he declined the offer. Times like this are when I wish I knew more than basic code. However, stretching oneself too thin on external projects doesn’t serve anyone well. I kind of hope someone sees this and builds it. I’d rather see it built than just sitting in the back of my mind. Lucky for future me, my blog isn’t popping off to the point where people visit to poach my ideas.
A lot of my friends unfamiliar with tech ask me what I do at work and I usually respond with the classic P.L.E.A.S.E (Provide Legal Exculpation And Sign Everything) response from How I Met Your Mother’s own, Barney Stinson. After a chuckle, they say something like, “Okay, really what do you do?” The answer I give is that I solve business problems. Pretty cliché, but true.
The projects I work on vary, but are mainly related to product development, go to market strategy and digital reinvention. I helped to develop offerings for a $600 billion market that could drastically improve the way the world views an emerging market. It went like this.
First, we started to size the market – an extremely difficult task with constant fluctuations. Once we had a fair representation of the market we were targeting, we thought through the areas we could become a major player. We brought in subject matter experts, technologists and leveraged similar offerings. We were able to implement some important proprietary technology to ensure some key features were met.
On top of my normal project work, I am building a FinTech Incubator. It started with IBM Tech Talks – a collaborative discussion based forum connecting IBMers with innovators throughout the NYC startup ecosystem. We then came up with the idea to engage VC’s and incubators like TechStars to help us partner and onboard startups that have differentiated technology to create value driven offerings for Financial Services clients. I have been meeting tons of inspiring people with great ideas. As well as searching for interesting companies, we’re strategizing the program elements. I can’t wait to share the first batch of incubees.
Finally, I frequent the local kitchen where I fetch my gourmet hand-crafted lunch sandwiches. Typically, I feast between the hours of, but not limited to, 12-1PM. Mmm tasty.
So, if you discount everything I do at work, I basically have the same job as Barney Stinson. Next time someone asks me, “What do you do at work?” I am going to respond with P.L.E.A.S.E.